National Association of Conservation Districts
NACD's mission is to serve conservation districts by providing national leadership and a unified voice for natural resource conservation.
Leveraging Funds for Conservation Projects
The American Heritage Dictionary defines the verb, leverage, as "to supplement, to improve or enhance". To leverage funds for conservation projects is to enhance existing funds by finding other funding partners on a project-specific basis to accomplish a task that couldn’t be accomplished alone.
Fund raising for conservation is a constant necessity, but leveraging funds has advantages over seeking 100% of a project’s funds from others. Think about it from the funder’s perspective. A potential funding organization may be more willing to back your project when it knows that your money is also at risk. The organization that will primarily implement the project has more standing as an equal partner when it has some cash on the line as well as the in-kind service that it would put into a project.
Success Stories:
The Southeast Conservation Buffer Campaign (SCBC) was a public-private partnership established by American Farmland Trust with seed money from an EPA grant and additional funds from corporate partners that started in 1997 and ended in 2001. Its mission was to help NRCS promote the use of conservation buffers in the nine state Southeast region. Most of the projects that SCBC planned were publications addressing segments of the major target audience, farmers. Nearly every project had a total cost that exceeded SCBC’s budget. Some examples include:
- Cooperative Farmer Magazine -- Project SCBC partnered with Cooperative Farmer Magazine, owned by Southern States Farmers Cooperatives, Inc., to help write and fund a special 16-page insert on conservation buffers for the December 1998 75th anniversary edition. Southern States distributed 30,000 reprints of the special insert throughout the Southeast. Southern States invested about $30,000 in the project, but it wouldn’t have happened if SCBC hadn’t provided $10,000 towards the cost of the article and reprints.
- Buffers for Bobwhite Project -- SCBC worked with wildlife biologists in the Southeast Quail Study Group to develop, print and distribute 650,000 brochures, released in June 1999. The brochures focus on conservation buffers using warm season grasses as habitat for quail and other wildlife. Combined the distribution networks of the wildlife community with the conservation community (conservation districts, state conservation agencies, NRCS) and the corporate sponsor in-house networks to advertise and distribute the brochures. Provided $10,000 in a co-funding arrangement with NRCS’ contribution of $8,000.
- Managing Grasslands for Profit Project -- Profitable Pastures is an excellent publication for livestock operators in Iowa. In 2000, SCBC worked with NRCS technical and public affairs specialists, American Farmland Trust and the National Cattlemen’s Beef Association (NCBA) to rewrite Profitable Pastures for Southeast farmers, re-named it Managing Grasslands for Profit. SCBC initiated the project, provided $3,000, NCBA provided $3,500 and NRCS provided about $8,500 to print and distribute 50,000 copies through all USDA Service Centers in the nine-state region.
South Dakota No-Till Drill Project
In the prairie pothole country region of South Dakota, U. S. Fish and Wildlife Service (FWS) field staff wanted to encourage widespread planting of warm season grasses for wildlife and waterfowl but that required specialized grass-seeding drills. A statewide partnership set a goal of acquiring 30 drills to rent to landowners and to split the cost 50/50 between state funding partners and local funding partners. In five years, over 225,000 acres could be planted to warm season grasses.The state partnership of FWS, the South Dakota Department of Game, Fish and Parks and Ducks Unlimited provided half the money.
The local funding partnerships varied from one conservation district to another, but one good example of the local match was in Lake County. The Lake County Conservation District, the Izaak Walton League and Pro-Pheasants each put up $2,300 and the Lake Campbell Improvement Association provided $1,000. Added together from seven state and local sources, a drill costing nearly $16,000 was acquired. Now four years into the project, Lake County is right on target with 6,000 acres sown in warm season grasses. " The state and local partnership enabled purchases that none of the partners could have afforded alone." Said Carl Madsen, FWS Private Lands Coordinator.
To Learn More:
- Southeast Conservation Buffer Campaign -- Gerald Talbert, 410-247-1973; gtalbert@comcast.net
- Lake County Conservation District -- Michelle Goodale, District Manager - 605-256-2571; Michelle.Goodale@sd.nacdnet.net